Business Intelligence – Case Of Xtivia

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Business Intelligence Case Of Xtivia Executive Summary Xtivia has almost 150 US employees working with them and it is providing one of the largest life ray service in U.S.A. There are three types of customers; some people prefer to use a toll free number instead of using a web application. Different technologies used in order to like voice recognition technology etc. Now a day’s technology has used by different organizations in order to communicate and contact with the customers. The improvement in the system of IVR can help in the success of the organization and results in return on investment. There are two methods of data collection, one is primary data, and other is secondary data. In this case, study the secondary data used in order to solve the case. In order to access the customer usage of IVR a business intelligence solution developed BI solution used to align the objectives and goals of organization with the system of IVR in order to save the cost. The custom business intelligence and technology solutions helped many strategic businesses to do their business in a successful way. (Xtivia Brings Business Together in Many Industries, n.d.) Introduction Xtivia is one of the major telecommunication companies and develop an advance and attractive infrastructure. For interactive voice response and contact management system that will help to gain the information regarding the usage of customers. The ways the customers use the IVR system provide the company with the knowledge regarding the customer’s satisfaction and help company to generate profit. Xtivia has almost 150 US employees working with them and it is providing one of the largest life ray service in U.S.A. the office of Xtivia are in new jersey, Texas, new York city, Colorado, and consultant nationwide. Literature Review Interactive voice response (IVR) used by people for many years and it is providing solutions to different individuals in order to perform their task. Self-service web applications used by different companies, according to garten almost 92 percent of transactions with customers carried out via telephones. There are three types of customers; some people prefer to use a toll free number instead of using a web application. Different technologies used in order to like voice recognition technology etc. Now a day’s technology has used by different organizations in order to communicate and contact with the customers. The improvement in the system of IVR can help in the success of the organization and results in return on investment. The intelligence infrastructures around IVR help to interact with customers and to optimize the different marketing programs. Some of the programs that used in order to satisfy the demands of the customers and to give them value by satisfying them. Some of the programs are as following In order to maximize the profitability, the cost, and the revenues measured and compared that are profitability assessment. The Churn and loyalty management programs helps in predictive modeling and various other techniques used in order to enhance and retain the profitability.

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