Tag Archive: brands

essay
Gucci, Louis Vuitton and Vertu

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Introduction In the high end retail market, Gucci (1921), Louis Vuitton (1854) & Vertu (2000) are three successful so-called luxury brands. However, creating luxury brands is a difficult marketing exercise. Marketers are moving from the traditional marketing mix approach towards... [ view article ]

850 words | 2 pages

essay
Marketing and Branding

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Pharmasim Simulation Rough Draft Marketing 301-003, Professor Jamir Savla Group 2: Rachel Tzapp, Anora Suber, Narissa Suber, Rupal Amin TABLE OF CONTENTS Mission Statement……………………………………………………………………….. 3 Marketing Strategies…………………………………………………………………..... 3 S. W. O. T. Analysis Strengths…………………………………………………………..................... …5 Weaknesses………………………………………………………………………. 7 Figure 1, BCG... [ view article ]

4998 words | 16 pages

essay
Trader Joe’s

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1. Trader Joe’s is a multi- billion dollar national chain through its ability to find cheap real state, store brands and smartly management practices. The company always encourage friendly, customer orientated employees who are ambitious and adventurous enjoy smiling and... [ view article ]

854 words | 2 pages